The O’B Sport logo is a representation of the original Celtic alphabet. The alphabet was a series of straight line characters marked on the horizontal against a vertical line and usually etched into stone.
Our logo means O’B in ancient tradition.
Such stones like the example illustrated on this page, were used to mark the site of significant events and the boundaries of tribal territories.
Just as the ancient stones were a marker for battle sites and territories, so to is the O’B brand a modern day marker of our tribal colours, territories and achievements.
The teams representing the many clubs of Ireland, are as the ancient warriors who protected their lands and families from all intruders. The O’B logo is a mark of strength and integrity. Acts as the modern day Ogham stone. Indicating the imagery, territory and achievements, of the many clubs who have chosen to wear O’B Sport.
More about Ogham stones